Find and treat potentially sick animals earlier with SenseHub® Feedlot

Freedom is 24/7 monitoring to help identify animals with potential health issues early

Help optimize labour and reduce animal fallout¹

Cattle often hide signs of illness, including bovine respiratory disease (BRD). This can make it very challenging, even for experienced pen riders, to find sick animals. With SenseHub® Feedlot, it has been demonstrated that animals can be pulled and treated more quickly than through traditional visual observation. The illuminating electronic ear tag makes it easy to identify and sort cattle needing attention.

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This product is not intended to diagnose, treat, cure, or prevent any disease in animals. For the diagnosis, treatment, cure, or prevention of disease in animals, you should consult your veterinarian. The accuracy of the data collected and presented through this product is not intended to match that of medical devices or scientific measurement devices.

Track animal status and transmit data.

Turn data into actionable insights.

Leverage insights to manage outliers.

The SenseHub® Feedlot Solution Is Simple

1. Tag animals

Electronic ear tag applied to every animal during arrival processing

Tag monitors individual biometric and behavioral data 24/7

On-site connectivity transmits data to the software platform

2. Pull lists

SenseHub® Feedlot software collects monitoring data to identify outliers

Workers receive daily alerts on preferred devices, with pull lists for at-risk animals

3. Remove for assessment

Ear tags illuminate automatically to help workers locate outliers

Animals can be removed promptly for further investigation

Research-proven results

Research at an Oklahoma feed yard showed that at closeout, the group of animals under SenseHub® Feedlot displayed a significant reduction in mortality and removals (which was defined as cattle retreated greater than 3 times) compared to the pen rider group.¹

Closeout health outcomes

4 day reduction in days on feed to first BRD treatment
93% reduction in pens entered per day

Research Parameters:
2,500 crossbred heifers, 576 avg. lbs. on arrival, 36 pens, 71 heifers per pen

These outcomes led to a significant decrease in cattle falling out of production (due to a combination of mortality and chronic disease) in the SenseHub® Feedlot group, thereby increasing total sellable pounds compared to the pen rider group.

Parameter	Pen Rider Observation	SenseHub® Feedlot Monitoring	P-value
Days on feed at first BRD treatment	20.0	15.9	<0.01
Rectal temperatures at first treatment (°C)	40.5	40.1	<0.01
Overall fallout¹ (%)	15.1	11.1	<0.01

Additionally, the SenseHub® Feedlot system improved cattle monitoring efficiency compared to the pen rider group. These findings demonstrate that SenseHub® Feedlot can provide value to producers engaged in either the backgrounder and/or feedlot stages of beef production.

Getting started with SenseHub® Feedlot

One-day installation
Integrates with existing processes and major software providers
Simple-to-use daily pull list and mobile friendly interface
Customizable alerts and on-demand reports
Scalable as operation needs expand
Access your own data by preferred device as needed
Technical support and training for best results

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Freedom is knowing expert help is always at hand when you need it

SenseHub® Feedlot gives you multiple points of support, from self-guided tools to dedicated technical assistance, to resolve issues fast and ensure you get the maximum value from your investment.

We know there’s no substitute for a friendly face who’s invested in your success. Our global network of local teams work with you to ensure the success of your monitoring system, from seamless installation to ongoing technical support.

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1 Comparison of SenseHub Feedlot versus conventional human pen-riding methods in a U.S. feedlot: Data on file.
2 “Fallout” is defined as a sum of both mortality and chronic outcomes.

MERCK® is a registered trademark of Merck Sharp & Dohme LLC; SENSEHUB® is a registered trademark of S.C.R. Engineers Ltd.; DATAFLOW™ is a trademark of S.C.R. Engineers Ltd. All trademarks used under license.