
Holidays & Celebrations
Capture the spirit of special occasions and forge deeper connections with your community through engaging and shareable content.
We’ve prepared a selection of ready-to-use posts that you can use as is, or adapt to suit your needs. We recommend using a computer to download and set up your posts.
To use these posts:

- Click the month of your choice below to see our suggested content for that month.

- Click the image you want to use and it will automatically download to your computer or mobile device.

- Select and copy the text you want to share and publish it, along with the photo, on your social media page(s).

- Use our Social Media Planner to help you view and map out your content for the year.
These messages are intended to be used in your name only. We wish to remind you that it is your ultimate responsibility to ensure that the messages, including their adaptation, display, distribution, communication, and use do not infringe any rule, including your code of ethics and the Canadian antispam legislation. To help minimize the risks of infringement of said rules, we suggest the following:
- Use the messages as is, without modifications.
- Do not add any product name or refer to any brand.
IMPORTANT NOTE: When using the social media posts pertaining to animal health and/or disease awareness as is, please include the following declaration of sponsorship: “This message was prepared with the support of Merck Animal Health.”
Bookmark this page and come back regularly for content and updates.
January 1
New Year’s Day
Happy New Year!
Every year comes with a set of resolutions – for both our pets and for ourselves. As cliché as it sounds – it really helps to reset for the year, set positive intentions, and have a goal that serves best!
What are your New Year’s resolutions? Let us know in the comments! We can keep each other on track!
January
Walk Your Pet Month
Happy Walk Your Pet Month! When walking pets outdoors in winter, here are some things to consider:
- Train your dog to use winter booties to protect their paws
- Take shorter walks or stay indoors when the temperature drops too low
- After your walks, wash and dry your pet’s feet and belly to remove salt and chemicals
January 24
Change a Pet’s Life Day
February
Spaying/Neutering Awareness Month
February 14
Valentine’s Day
February
Responsible Pet Owner’s Month
We want to tip our hats to you during responsible pet owner’s month! Taking the best care of your furry friend is so rewarding, and they’ll thank you with unconditional love. Some tips for responsible pet ownership are:
✔️ Pet-proofing your home to ensure your pet doesn’t get into contact with any toxic or dangerous items
✔️ Regular vet visits
✔️ Microchipping your pet
Talk to us to learn more about responsible pet ownership.
February
Pet Photography
Let your pet be the star of their own photoshoot! For the best photos, try taking them near a window or door to use natural light, take the photo at your pet’s eye level, and use your pet’s favourite toy or treats to grab their attention and get them to focus on the camera. We’d love to see what you capture!
First Friday of March
Employee Appreciation Day
March 17
St Patrick’s Day
Second Sunday of March
Daylight Saving Time
March 23
National Puppy Day
Happy National Puppy Day!
Yep, you heard right. It’s an entire day to celebrate our puppies!
If you’ve just gotten a puppy or are thinking about getting one, here are some tips on how to help them grow into a well-adjusted adult dog:
🐶 Get your puppy used to being around others such as people of different ages and ethnicities, and animals like other dogs, cats, and farm animals
🐶 Get your puppy used to different experiences such as sounds like alarms and loud vehicles, and transportation methods like bikes and skateboards
🐶 Pay attention to your puppy’s reactions to these new experiences
Reach out to us if ever you have any questions about raising a puppy.
End of March/Mid-April
Easter Weekend
We all enjoy a Monday off but whether you celebrate this holiday or not, we love any excuse to have fun with our pets.
Looking for a fun idea? Treat-hunt with your pet’s favorite and most delicious treats! Hide them all over the house – they love to play this game! Let us know if you play any seeking games with your pets!
April 4
World Stray Animal Day
Last Saturday of April
World Veterinary Day
World Veterinary Day is an annual event that was created and established to promote and highlight the lifesaving work performed by veterinarians around the world!!
Say thank you to a veterinarian and clinic today!
(Pssst…. we’ve heard through the grapevine that they love chocolate and coffee… you didn’t hear it from us, though.)
May
Lyme Disease Awareness Month
May is Lyme Disease Awareness Month – do you know the symptoms of Lyme disease in dogs? They include lameness/limping, fever, loss of appetite and loss of energy. Symptoms of Lyme disease in dogs are not always visible and may vary in severity, so prevention is the best way to protect your dog.
Talk to us about preventative measures and diagnosing your dog.
Second Sunday of May
Mother’s Day
May
Hiking Tips
Ready to hit the trails with your furry friend? Here are some tips to consider before heading out:
- Examine your dog to assess their fitness level
- Verify if there is tick activity in the region and check your dog thoroughly for ticks when returning home (they can be as small as a poppy seed!)
- Pack water, treats, a pet first aid kit and bags to clean up after your pet
Let us know your favourite hiking location, maybe we’ll see you there!
Second last Monday in May
Victoria Day
Happy Victoria Day!
We hope you will all enjoy a long weekend! While many of us will be celebrating by doing a get-together with yummy BBQ, some of us might be celebrating with fireworks!
Caution – fireworks can be startling to our pets! They may not know what the loud noises are. Keep in mind it’s always good to have a safe and secure place where they can hide to feel better.
June 1
World Milk Day
Third Sunday in June
Father’s Day
First Saturday of June
Canada’s National Horse Day
June
Summer Season Post
With the warm weather here, we thought we’d share some summer tips for your pets:
☀️ Lay a cooling mat or damp towel in a shady spot for them to relax on
☀️ Keep their paws off the pavement
☀️ Try taking your walks in the morning or evening when it’s cooler
☀️ Never leave your pet unattended in a vehicle
Let us know in the comments what summer fun you and your furry bestie are up to!
July 1
Canada Day
Second Tuesday of July
Cow Appreciation Day
August
Immunization Awareness Month
August 15
Check the Chip Day
This day is a reminder to all pet owners to make sure your pets are microchipped and that the registration and information on the chip is up-to-date!
Microchipping is such a great and easy way to ensure your pets have reliable forms of identification if they become lost.
Trust us, they have reunited many pets with their families!
August 8
International Cat Day
First Monday in September
Labour Day
September
Back to School
September
Leptospirosis Awareness Post
Leptospirosis is an infectious disease that causes serious illness in dogs, other animals, and people in Canada and around the world. This disease is caused by bacteria which live in water or warm, wet soil. Dogs can become infected when drinking or swimming in contaminated water. Symptoms may include fever, loss of appetite, loss of energy, vomiting, diarrhea and increased drinking and urination. Talk to us to learn more about the disease and how to protect your pup against it.
October
Registered Veterinary Technicians Month
Second Monday in October
Thanksgiving
November
Pet Diabetes Month
First Sunday of November
Daylight Saving Time
November
Adopt a Senior Pet Month
Senior pets often get left behind in shelters, but they’re just as sweet, and sometimes even as playful, as the younglings! During Adopt a Senior Pet month, consider opening up your home to an older pet. With regular vet visits, food/water intake monitoring and behaviour monitoring, your senior can live out their golden years in the best way possible.
November 11
Remembrance Day
As Canadians we come together on this day and remember those who have served our country. Did you know a variety of animals have served in wartimes as well?
For example, pigeons were used as messengers, horses transported all kinds of things from troops to supplies, and dogs served as bomb detectors and search & rescue workers. An Animals in War dedication statue was even unveiled in 2012 in Ottawa’s Confederation Park!
December 9
International Day of Veterinary Medicine
December 10
International Animal Rights Day